Although I haven't read the actual study yet, this post is based on assumption that the University of Melbourne is reporting the study accurately. If so, I have serious concerns over the way researchers used the data to fit their theories. Using the same data, which I believe is a questionnaire filled out by many professionals when asked by the researchers, I can draw many more independent conclusions:
- People who are more productive at work are more comfortable using the internet at work for personal use.
- People who are more productive at work are more comfortable accepting the fact that they use internet for personal use in a (supposedly) anonymous survey.
- The more computer savvy people in workplace are more productive. (This is different from what the study concluded. The study did not take into account whether the same people also use computer more effectively for official purposes.)
Without these control measures in place, it looks like an attempt to pass off correlation as causation.